New Balance Numeric

A spec ad for New Balance's skateboarding line of shoes, featuring the 574 Vulc and Franky Villani 417. We featured longboarders who were renowned in the Portland community, to get a fresh perspective on a brand that's traditionally known for their street skating promotions.

This project took a few months of pre-production and resulted in one of our biggest, and most successful shoots to date!
Final video is still in the editing phase, but we're happy to show some behind-the-scenes work, as well as our on-set photos.